Revolut is enhancing its paid subscription offerings by introducing a new feature that allows users to gift premium annual plans to their friends and family.
This innovative option enables the company’s 11 million UK customers to easily gift annual paid plans—such as Plus, Premium, Metal, and Ultra—directly to anyone in their Revolut contacts with just a few taps within the app.
As consumer interest in value-driven subscriptions continues to rise, Revolut has reported a 26% year-on-year increase in paid plan subscriptions in the UK for 2024. This growth reflects a broader trend where individuals are looking to improve both their financial management and lifestyle. Revolut’s diverse plans cater to a variety of users, from affluent metropolitan professionals to savvy shoppers and global travelers.
Tara Massoudi, the head of premium products at Revolut, commented, “We are always exploring new avenues to empower our customers to connect and share value with those who matter most. The ability to gift a plan seamlessly through our app transforms routine money management into a meaningful and personal gesture, whether it’s for a birthday, a thank-you, or just an unexpected surprise.”
Alongside the gifting feature, Revolut customers can also purchase gift cards from specific brands and share the codes. These gift cards can be acquired easily and can be paid for using RevPoints, which users earn through their spending with Revolut.