Conquest Planning, a wealth advisory firm catering to retail and high-net-worth investors, has successfully secured $80 million in growth equity, supported by a range of venture investors from prominent U.S. banks.
The Series B funding round was led by Goldman Sachs Alternatives’ Growth Equity division and included contributions from Canapi Ventures, BDC Capital, Citi Ventures, TIAA Ventures, and USAA. Existing investors BNY and Portage also took part, bringing Conquest’s total funding to over $100 million.
Founded in 2018, Conquest aims to make bespoke financial advisory tools more accessible to retail investors and ultra-high-net-worth families. The firm leverages artificial intelligence (AI) to empower financial advisors, banks, brokerages, and pension providers to deliver personalized advice to their clients.
One of its flagship offerings, the AI-driven Strategic Advice Manager (SAM), conducts complex calculations for each detail in an individual’s financial plan. This capability enables advisors to quickly assess how different scenarios might influence client objectives, facilitating informed financial decision-making.
Conquest boasts a significant presence in the Canadian financial advisor market, with over 60% of advisors utilizing its platform. The company is rapidly expanding its footprint in both the U.S. and U.K., currently serving more than 1,000 financial services organizations, including major players like RBC, Manulife, BNY Pershing, and Raymond James. In total, more than 1.5 million plans have been created on its platform.
Ainslie Simmonds, executive platform owner for BNY’s Wealth Service Platform, remarked, “Through the power of AI, Conquest enables advisors to spend less time managing data and more time engaging with their clients. We are excited to continue providing this capability to BNY’s clients through the Wove platform.”