Italy’s Banca Investis has unveiled a new application designed to provide banking customers with real-time investment advice, leveraging the capabilities of generative AI.
Targeting high-net-worth individuals, Banca Investis collaborated with Bain to create this platform, named NIWA, which functions as a ‘digital junior banker’.
One of the standout features of the app is its AI-driven chatbot, which offers immediate responses to inquiries regarding investment portfolios. Luca Giacobbe, Chief Operating Officer of Banca Investis, stated, “In just seven months, we successfully partnered with Bain to launch a groundbreaking platform that harnesses the potential of generative AI to enhance our customers’ experience. The app processes over 500 pieces of information and research daily, including clients’ financial assets, characteristics, and preferences. As a result, we have been able to boost engagement through innovative banking practices that are both personalized and efficient.”
Additionally, the app provides customized financial insights and up-to-date market news, further enriching the user experience.