GreenBanana Launches BNPL Platform for Retailers
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GreenBanana Launches BNPL Platform for Retailers

German fintech GreenBanana has launched a platform that connects retailers with buy now, pay later (BNPL) providers in over 25 countries.

The bnplx.io platform is tailored for small and medium-sized businesses as well as international enterprises, supporting various sales channels including online, in-store, B2C, and B2B. Utilizing a single API and smart routing powered by machine learning, the platform routes transactions in real-time to the most suitable BNPL providers. If a provider declines a transaction, the system automatically offers shoppers an alternative.

GreenBanana integrates seamlessly with systems like Shopware, WooCommerce, and others, providing digital accounting and AI-based fraud prevention. Additionally, bnplx.io’s Sales-as-a-Service model is designed to help BNPL providers scale their services more efficiently, with intelligent routing increasing the chances of successful transactions at checkout.

Cihan Duezguen, CEO of GreenBanana, states, “We offer merchants access to an international BNPL network with a variety of providers, whether operating white-labeled or under their own brand. With bnplx.io, we’re addressing a market gap and believe our platform will set the new BNPL standard in retail.

“bnplx.io eliminates dependencies, optimizes payment processes, and enables higher approval rates. Our match-connect-convert approach makes BNPL as flexible as the market demands.”